BY: ED COLE
GLENDALE, Ariz. – Because of the all the success the Arizona Cardinals had last season, they’re going to be a part of something really cool this summer: They’re going to be the first NFL team to be featured in a new series produced by NFL Films called “All or Nothing: A Season with the Arizona Cardinals,” which will debut exclusively on Amazon Video.
All or Nothing will be a series of eight, one-hour long episodes, which will be available to all Amazon customers via the Amazon app for televisions, connected devices including Fire TV, and mobile devices or online. For a list of all Amazon Video compatible devices, visit www.amazon.com/howtostream.
The series will feature the 2015 Arizona Cardinals team that won a franchise-record 13 regular season games, their first NFC West crown since 2009, and met the Carolina Panthers in the NFC Championship Game. The series will air later this summer.
“All or Nothing will deliver the ultimate behind-the-scenes look at America’s most popular sports and entertainment media property – the NFL’s regular season – and we couldn’t have asked for a better franchise for our inaugural season than the Arizona Cardinals,” Jordan Levin, Chief Content Officer, NFL Media said. ”We’re thrilled to team up with Amazon on this new series, providing fans even more ways to engage with award-winning NFL programming over a variety of digital channels.”
“We take tremendous pride in the dedicated and talented people that make up our organization and welcomed this opportunity to showcase them,” Cardinals team president and owner Michael Bidwill said. “This unprecedented look into what it takes to compete in the National Football League is something that we think viewers will find fascinating. We all know the quality of work NFL Films does and are just as excited to work with Amazon to find such an innovative way to distribute this series.”
“This show is going to give customers a front row seat to some of the most exciting, never before seen, football action,” Michael Paull, Vice President, Digital Video, Amazon said. “There is a thrilling story behind how these athletes compete on the field, and we are very excited to work with the NFL to deliver amazing programming for our customers.”
In the series, the NFL Films crew will take viewers inside the Cardinals’ locker room, on their sidelines and in the homes of Cardinals’ players and team personnel for a never-before seen look at the best regular season in team history. The very first episode picks up with the team following the season-ending injury to quarterback Carson Palmer in 2014. It also follows the trio of Bidwill, general manager Steve Keim and head coach Bruce Arians, beginning with the 2015 NFL Draft and throughout the entire season. The series also focuses on the on-the-field, and off-the-field events in the lives of Palmer, wide receiver Larry Fitzgerald, cornerback Patrick Peterson and safety Tyrann Mathieu.
The NFL Films crew was in the Cardinals’ hip pocket for the entire season. They were at Arizona’s facility in Tempe, Ariz., at games at both University of Phoenix Stadium, and on the road, and they were in the lives of players, coaches and team executives when they were away from the playing field.